In Sub-Saharan Africa, the second-hand clothing sector plays a pivotal role in driving job creation, strengthening livelihoods and generating vital revenue streams for l countries like Kenya and Ghana. At the same time, the sector is contributing to high volumes of waste being burned or ending up at landfills.

By supporting projects and entrepreneurs that promote circularity, we aim to create jobs and support local businesses. We see an opportunity to leverage our experience and expertise by approaching the problem of textile waste with local partners through an integrated approach of collection, sorting and recycling, both for post-consumer and pre-consumer waste.

By leveraging combined strengths and expertise, the Foundation addresses various social challenges within BESTSELLER’s sourcing countries. We provide support to regional specific risks that affect the community and family life of the workers. 

We fund various projects related to climate change mitigation, conservation activities, educational support and skills development whilst ensuring a special focus on empowering women and youth.    

We extend our reach to impactful organisations and change-makers globally. 

Each year, we amplify our impact through special donations as part of BESTSELLER New Year's gift. These projects are inspired by colleagues around the globe, ensuring our resources directly address their concerns and build a nearness with our BESTSELLER family.

We collaborate closely with BESTSELLER to provide emergency relief when disaster strikes in BESTSELLER communities.